A group of Amazon shareholders is requesting the American multinational technology company to consider allocating a minimum of 5% of its assets to Bitcoin (BTC) to protect against inflation and boost shareholder value. The proposal was submitted by the National Center for Public Policy Research (NCPPR), a conservative think tank. The decision on whether to adopt Bitcoin comes at a pivotal moment as BTC adoption is becoming institutionalized and could be just months away from becoming a US national reserve asset . Amazon Shareholders Eye Bitcoin Allocation What if Amazon started buying up Bitcoin? That’s the big idea Amazon shareholders are proposing right now. The proposal, shared by Tim Kotzman, recommends adding the apex crypto to Amazon’s treasury as a hedge against inflation and asset diversification strategy. In particular, it calls for the Silicon Valley aristocracy to invest at least 5% of the company’s mammoth $585 billion total assets in BTC. https://twitter.com/TimKotzman/status/1865832907597807992 “Though Bitcoin is currently a volatile asset — as Amazon stock has been at times throughout its history — corporations have a responsibility to maximize shareholder value over the long-term as well as the short-term. Diversifying the balance sheet by including some bitcoin solves this problem without taking on too much volatility,” the proposal reads. Bitcoin, the world’s largest crypto by market cap, has jumped over 130% this year, crossing the long-promised $100,000 milestone in a move that has outshined every major asset, including gold, corporate bonds, and the S&P 500. The proposal urges Amazon’s board to assess whether Bitcoin treasury allocation serves shareholders’ long-term interests. The NCPPR’s proposal is part of a wider institutional push toward Bitcoin adoption. In October, the think tank sent a similar proposal to Microsoft urging Bitcoin investment consideration. However, Microsoft’s board has advised shareholders to vote against their proposal, indicating that the company’s management had already carefully considered “a wide range of investable assets,” including BTC. Notably, Amazon’s board of directors has to decide whether to include the proposal in the company’s proxy statement at the annual shareholders meeting in April 2025. Accept Bitcoin Payments? The proposal to add Bitcoin to Amazon’s treasury has also prompted suggestions regarding the top crypto’s practical use cases. The founder and former Binance CEO Changpeng Zhao has suggested that Amazon could just start accepting BTC as a payment option. https://twitter.com/cz_binance/status/1865854419331600533 Some commentators said Bitcoin is not a good means of payment because it takes too long to confirm transactions. However, as Zhao highlighted, the alpha crypto is reliable. Despite the delays, Bitcoin still works without any intermediaries, marking a huge advancement over traditional finance systems. Besides potentially diversifying its asset reserves, Amazon’s adoption of Bitcoin could position It as a leader in the corporate BTC landscape.
